Serious Marketing
Strategy
This half day workshop trains business owners how to connect aspirations to strategic goals and drive engagement through a unique marketing framework.
This workshop is now closed to bookings.
Click here to find out about upcoming workshops.
Wednesday 11 June 10am – 2pm
At Te Whare O Rehua Sarjeant Gallery
Perfect for businesses who want to become brands, those undergoing strategic change, or those interested in understanding how marketing can help them achieve their business goals.
Investment: $400+GST per person
Co-funding of up to 75% is available to eligible businesses that meet the criteria.
To discuss this funding message Malcolm Whitlock, Business Growth Advisor using the button below or email malcolm.whitlock@whanganuiandpartners.nz
About this workshop
This 4-hour in-person workshop with experienced brand strategist and campaign manager Kit Lawrence follows a three-part framework covering Strategy, Marketing, and Findings that guarantees a deeper understanding of market position with the tactical know-how for marketing effectiveness.
The morning session covers the fundamentals of brand strategy: Purpose, Identity, and Positioning.
In the afternoon, we turn strategy into action — with a practical workshop focused on Messaging, Content, and Budget. Each attendee will leave with a personalised marketing plan designed to be sustainable, achievable, and deliver real return on investment.
